Real Estate Ad Carolyn sells real estate in Columbus, Georgia
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  What Will Keep Your Home From Selling?

There are generally three reasons why real estate doesn't sell quickly: a slump in the local or national economy or housing industry, a problem with the property, or the asking price is too high.

Determining the Right Time to Sell Your Home

To determine the best time to sell a home in your area, seek the advice of your local real estate agent. With their knowledge of the local economy and housing industry they can tell you whether you are in a buyer's or seller's market.

A seller's market is the perfect time to sell a home because the demand for homes are high while the number of available homes on the market is low. A seller's market can occur at any economic or geographic level. That is why it is possible for the housing industry to experience a slump in national sales while in specific geographical areas of the country, homes sale within hours of hitting the market at double or triple the price of similar homes in adjacent neighborhoods.

The key to selling a home in a sluggish economy or buyer's market is to aggressively market your home, listen to the advice of your real estate agent, and be prepared to make compromises.

A buyer's market is a bad time to sell a home because the demand for homes is low while the number of available homes for sale is high. This is often the case when a community's major source of revenue ceases to exist (factories shutting down or military base closing). When such a catastrophic event occurs in a local economy, homes often glut the market as people scramble to find jobs in other cities. Whether it is due to a catastrophic loss of jobs in a local economy or a simple job relocation, those sellers who can't wait for a reasonable offer may find themselves making up the difference between the mortgage and the sales price just to unload their homes.

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Is Something Wrong with Your Property?

Homes that sit on the market above the average turnover time in a good economy generally have something wrong with them. It can be as simple as the home's presentation (messy yard, untidy or cluttered house, poor exterior or interior colors or features) or as complex as structural defects that either cannot be fixed or remain untouched by the homeowners. Sometimes, it is property itself that prevents the home from selling. Property that sits in a poor location or has egress or topographical issues will slow down a sell.

While aggressively marketing your home may or may not solve your location or topographical issues (your home sits on the side of a steep cliff or is located in a crime ridden area of town) there are still plenty of things that can be done with a home that doesn't present itself well.

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Is Your Selling Price on Target?

Homes that languish on the market may suffer from overpricing. While there are a myriad of reasons why homeowners overprice their homes, a Comparative Market Analysis (CMA) can help you choose an appropriate price for your home.

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